Lettuce Eat Changes Name to Wild Beet Salad Company

Second Location Opening Late Summer in East Memphis

Fresh chopped salad and wrap restaurant, Lettuce Eat, is not only opening a new location in East Memphis, the popular Germantown eatery and catering business also has a new name: Wild Beet Salad Company.

Owner Kelcie Hamm made the decision to change the name of her thriving healthy lifestyle restaurant from Lettuce Eat to Wild Beet Salad Company after finding out the Chicago-based Lettuce Entertain You has the rights to use the word lettuce as a verb.

While Hamm was disappointed in having to change the name of her now two year-old business, which opened in April 2014, she’s making the most of her restaurant’s new name, Wild Beet Salad Company. She recently started using organic free-range chicken in her salads and wraps for the same price and she’s introducing a new beet salsa to her customers soon. When Wild Beet Salad Company’s new website is completed, customers will be able to order their lunches and dinners online.

Wild Beet Salad Company’s second location at 4715 Poplar Avenue in East Memphis at Knickerbocker Plaza opens late summer.

Wild Beet Salad Company, formerly known as Lettuce Eat, is currently located at 6641 Poplar in the Carrefour at Kirby Woods Shopping Center. Kelcie Hamm decided to open her fresh salad restaurant in Memphis a few years after returning home from fashion merchandising school in Manhattan, New York, where she ate a chopped salad for lunch nearly every day. While earning her degree in fashion business administration at LIM College, Hamm interned at Self Magazine, and she worked at Church Health Center for two years before leaving to fulfill her dream of owning her own business.

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